On 17 July 2023, the Reanda International delegation led by Chairman Mr. Huang Jinhui and CEO Mr. Franklin Lau visited the Netherlands, accompanied by Mr. Gerard Uijtendaal, Partner of Reanda Netherlands. The Reanda delegation paid courtesy visits to meet with Chinese government officials and enterprises to further promote the brand of Reanda and link up Reanda Netherlands with the Chinese associations and enterprises in the Netherlands.
In the morning, the Reanda delegation paid a courtesy visit to the Economic and Commercial Office of the Chinese Embassy in the Netherlands and received a warm welcome from the First Secretary Ms. Yu Bojue. Chairman Huang introduced Reanda International’s background and current overview of Reanda International, including our management structure and operation under the "Belt and Road" initiative, with Ms. Yu. He also specifically mentioned that Reanda International, as an Asia-originated accounting network brand, is dedicated to protecting the economic interests and information security of overseas Chinese enterprises and assisting enterprises dealing with investment risks, striving to become a reliable global business service partner for overseas Chinese enterprises. The First Secretary Ms. Yu Bojue also shared the investment and business landscape of Chinese enterprises in the Netherlands. She stated that the Netherlands is the economic and trade window of Europe, with a relatively friendly business environment and a transparent system. She continued that the Netherlands is the largest investment destination country and the second largest investment attractor country in the European Union with close ties with China. However, Chinese enterprises in the Netherlands may face issues related to finance, taxation, compliance, investment review, etc., therefore they need professional service agencies with the Chinese background. Subsequently, Mr. Franklin Lau, CEO of Reanda International, presented an overview of the international member firms. Mr. Gerard Uijtendaal, Partner of Reanda Netherlands, also introduced the member firm and its Chinese enterprise clients.
In the afternoon, the Reanda International delegation visited the European Marketing Center of China Southern Airlines which is the working unit of the Chairman of the Association of Chinese Investment Enterprises in the Netherlands. Welcomed by the General Manager Mr. He Lingzhi and his team, both parties held a working meeting. Chairman Huang introduced Reanda International and mentioned that Reanda International, as an Asia-originated accounting network brand, strives to provide professional services to more Chinese enterprises in the Netherlands, becoming their reliable business service partner. Chairman Huang also expressed the wish to join the Association of Chinese Investment Enterprises. Mr. He Lingzhi, the association’s chairman responded that he would very much welcome Reanda International to join the association. He also said that under the complex and volatile political landscape in the world, there had been a lot of challenges and hence he hoped to seek opportunities to cooperate with Reanda International. During the meeting, Mr. Gerard Uijtendaal, Partner of Reanda Netherlands, also shared the international clients of the firm and demonstrated his firm’s professional service team, comprehensive service capabilities, and rich experience in audit, taxation, and consultation.
Such successful visits by connecting Reanda Netherlands to Chinese government officials and enterprises would definitely facilitate the brand promotion of Reanda and increase Reanda’s exposure to Chinese enterprises in the Netherlands thus discovering more business prospects in the promising Chinese market.
The Reanda International delegation visited the Economic and Commercial Office of the Chinese Embassy in the Netherlands
The Reanda International delegation visited the European Marketing Center of China Southern Airlines in the Netherlands and met with the General Manager Mr. He Lingzhi